Filters
Question type

Study Flashcards

Which of the following statements regarding the preapproach stage with respect to international selling is most accurate?


A) Customs rarely influence a preapproach protocol.
B) The preapproach stage is shorter and less intensive than with domestic consumers.
C) Customs are very important in dictating appropriate protocol.
D) In most cases, the buyer rather than the seller initiates the contact between seller and buyer.
E) Pricing or price ranges are presented to the customer in order to determine if the customer is a qualified lead.

F) A) and C)
G) A) and B)

Correct Answer

verifed

verified

Research indicates that four key factors are involved with salesforce motivation: (1) a clear job description; (2) __________; (3) a personal need for achievement; and (4) proper compensation, incentives, or rewards.


A) an opportunity for professional growth
B) a moderate degree of competitive spirit within a team
C) effective sales management practices
D) constructive criticism
E) adequate time for bookkeeping and paperwork

F) B) and C)
G) None of the above

Correct Answer

verifed

verified

Explain the role of missionary salespeople and sales engineers in the selling process.

Correct Answer

verifed

verified

Missionary salespeople do not directly s...

View Answer

Research indicates that four key factors are involved with salesforce motivation: (1) a clear job description; (2) effective management practices; (3) __________; and (4) proper compensation, incentives, or rewards.


A) an opportunity for professional growth
B) a personal need for achievement
C) constructive criticism
D) adequate time for bookkeeping and paperwork
E) a moderate degree of competitive spirit within a team

F) A) and D)
G) A) and B)

Correct Answer

verifed

verified

Perhaps the most well-known component of Xerox's sales management process is its


A) stellar business reputation.
B) sustainability programs.
C) sales representatives training program.
D) challenging and dynamic environment.
E) use of information technology.

F) A) and B)
G) D) and E)

Correct Answer

verifed

verified

Recently, Gartner Research and 1To1 Media recognized Microsoft Dynamics Customer Relationship Management (CRM) and its xRM framework for delivering increased productivity and cost savings for customers worldwide. Microsoft experts work individually with customers on problem recognition and resolution and adapt their enterprise software to meet the unique needs of the customer. The Microsoft expert is most likely engaged in


A) relationship selling.
B) formula selling.
C) suggestive selling.
D) adaptive selling.
E) consultative selling.

F) A) and D)
G) B) and E)

Correct Answer

verifed

verified

__________ gives its outstanding salespeople some unconventional rewards that include new pink Cadillacs and jewelry.


A) Avon
B) General Motors
C) Tiffany & Co.
D) Fran Wilson
E) Mary Kay Cosmetics

F) A) and B)
G) A) and C)

Correct Answer

verifed

verified

Salespeople called __________ typically answer simple questions, take orders, and complete transactions with customers.


A) managers
B) inside order takers
C) directors
D) outside order takers
E) go-getters

F) A) and E)
G) C) and E)

Correct Answer

verifed

verified

The sales process at Xerox typically follows the six stages of the personal selling process. During the fifth stage, the salesperson engages in __________ (gets a signed document or a firm confirmation of the sale) .


A) a soft close
B) an interrogative close
C) an urgency close
D) an action close
E) a conditional close

F) B) and E)
G) A) and B)

Correct Answer

verifed

verified

Which of the following statements should a salesperson use to postpone a prospect's objection?


A) "I think I might be able to explain that better to you after showing you this diagram."
B) "Yes, you're right, it is lighter but that is done intentionally to make your work easier."
C) "That's true. It does have a shorter shelf life, but that really hasn't been a problem. It is so popular it never stays on the shelf that long anyway."
D) "Where did you hear that? Your source must have erroneous information."
E) "As I was saying…."

F) D) and E)
G) B) and C)

Correct Answer

verifed

verified

According to Lindsey Smith of GE Healthcare, all of the following are necessary for a successful sales career except


A) motivation.
B) compensation.
C) team orientation.
D) integrity.
E) trust.

F) A) and C)
G) All of the above

Correct Answer

verifed

verified

The tasks involved in managing personal selling include all of the following except


A) selecting salespeople.
B) evaluating the performance of individual salespeople.
C) setting sales objectives.
D) organizing the salesforce.
E) designing new direct sales promotions to generate new sales.

F) D) and E)
G) B) and C)

Correct Answer

verifed

verified

Which of the following statements regarding the role of salespeople is most accurate?


A) Salespeople can identify creative solutions to customer problems.
B) Salespeople have little say in a company's account management policies.
C) Salespeople truly know their customers and therefore are the best resource for segmenting and selecting target markets.
D) Salespeople are the most highly trained of all a firm's employees and therefore have the greatest job security.
E) Salespeople are traditionally given greater authority than other company employees and therefore can offer customers the best financial terms for their purchases.

F) A) and B)
G) D) and E)

Correct Answer

verifed

verified

Perhaps the greatest impact on salesforce communication is the application of __________ technology.


A) Internet
B) facsimile
C) voice-mail
D) smartphone
E) web camera

F) None of the above
G) B) and C)

Correct Answer

verifed

verified

A selling format that consists of information that must be provided in an accurate, thorough, and step-by-step manner to inform the prospect is referred to as a


A) traditional hard sell.
B) formula selling presentation.
C) stimulus-response presentation.
D) needs-satisfaction presentation.
E) straight rebuy sales pitch.

F) A) and D)
G) A) and C)

Correct Answer

verifed

verified

All of the following are sales presentation formats except


A) cold calling format.
B) canned sales format.
C) formula selling format.
D) need-satisfaction format.
E) adaptive selling format.

F) A) and B)
G) A) and C)

Correct Answer

verifed

verified

If the salesperson's objective is to "ensure that the customer is satisfied with the product or service," what is the name of this stage in the personnel selling process?


A) follow-up
B) prospecting
C) presentation
D) preapproach
E) close

F) A) and B)
G) C) and D)

Correct Answer

verifed

verified

Team selling would most likely be used by a company that sells


A) file cabinets.
B) washing machines.
C) dining room tables.
D) four-wheel drive sports utility vehicle (SUVs) .
E) numerically controlled milling machines.

F) D) and E)
G) None of the above

Correct Answer

verifed

verified

A straight commission compensation plan is one


A) that assigns the same percentage of commission regardless of a product's size or value, frequency of sale, or difficulty level of sales effort.
B) in which a salesperson is paid a specified salary plus a commission and/or bonus on sales or profits he or she generates.
C) for determining fair and equitable compensation that includes a weighted system for different types of items or different sized territories.
D) in which the salesperson is paid a fixed amount per week, month, or year.
E) in which a salesperson's earnings are directly tied to the sales or profits he or she generates.

F) A) and D)
G) A) and C)

Correct Answer

verifed

verified

The Xerox salesforce is divided into four geographic organizations: North America, Europe, Global Accounts, and Developing Markets. Within each geographic area, the majority of Xerox products and services are typically sold through its


A) distributors.
B) indirect salesforce.
C) order takers.
D) direct salesforce.
E) telemarketers.

F) B) and C)
G) None of the above

Correct Answer

verifed

verified

Showing 221 - 240 of 333

Related Exams

Show Answer