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The WWW provides access to Internet information through documents including text,graphics,audio,and video files that use a special formatting language called ________ markup language.

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Hypertext ...

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Through ____________ data companies can observe the exact pattern of a consumer's navigation through a site.

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Clickstrea...

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Some of the benefits for a company to operate an internal wiki are that they are great tools for all of the following except:


A) Collecting and disseminating knowledge
B) Building software applications
C) Sharing information between functional business areas
D) Distribute to employees or partners across geographical distances

E) C) and D)
F) B) and D)

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A Webinar is a form of Web conferencing,which blends videoconferencing with document sharing and allows the user to deliver a presentation over the Web to a group of geographically dispersed participants.

A) True
B) False

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Consumer-to-business applies to any _________ who sells a product or service to a business on the Internet.

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What is the Internet protocol Web browsers use to request and display Web pages using universal resource locators?


A) Hypertext markup language (HTML)
B) URL
C) Hypertext transport protocol (HTTP)
D) DARPA

E) C) and D)
F) A) and C)

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The Internet is a massive network that connects computers all over the world and allows them to communicate with one another.

A) True
B) False

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A wiki is a Hawaiian word for quick and is a type of a collaborative Web page that allows users to add,remove,and change content.

A) True
B) False

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What is the type of knowledge that consists of anything that can be documented,archived,and codified,often with the help of a MIS department?


A) Tacit knowledge
B) Explicit knowledge
C) Pure knowledge
D) Virtual knowledge

E) A) and D)
F) A) and C)

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Many social media sites today allow you to customize your Web address,for example www.facebook.com/Womenwithdrive.What is an alternate name for a Web address such as www.apple.com?


A) Digital bookmark
B) Internet bookmark
C) Universal resource locator
D) Web browser

E) C) and D)
F) B) and D)

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The most common form of collective intelligence found outside the organization is crowdsourcing,or the wisdom of the crowd.

A) True
B) False

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The __________ effect describes how products in a network increase in value to users as the number of users increases.

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An API is a set of routines,protocols,and tools for ______________.


A) Building software applications
B) Providing a visual interface for a web mashup
C) Describing how products in a network work
D) Writing and editing HTML

E) A) and B)
F) A) and C)

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Information reach refers to the number of people a business can communicate with,on a global basis.

A) True
B) False

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Which of the following represents the primary forms of ebusiness?


A) Email,instant messaging,podcasting,content management systems,and video and Web conferencing
B) Content providers,infomediaries,online marketplaces,portals,service providers,transaction brokers
C) B2B,B2C,C2C,C2B
D) Advertising fees,license fees,subscription fees,transaction fees,value-added services fees

E) B) and D)
F) None of the above

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Amazon creates a unique recommendation listing for each customer that revisits its website.How would you classify Amazon's ebusiness strategy?


A) Information richness
B) Mass customization
C) Personalization
D) Interactivity

E) B) and C)
F) A) and D)

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Dot-com was the original term for a company operating on the Internet.

A) True
B) False

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What is the ebusiness tool that can increase marketing reach and build customer loyalty through audio broadcasting?


A) IMing
B) Email
C) Taxonomy
D) Podcasting

E) A) and D)
F) All of the above

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Which of the following best describes Web 3.0?


A) User-generated online business
B) Based on the 'intelligent' Web where applications use natural language processing
C) Collaboration and social media
D) All of the above

E) All of the above
F) A) and B)

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What is a service that enables instant or real-time communication between people?


A) URL
B) IMing
C) Tacit knowledge
D) Elicit knowledge

E) A) and B)
F) A) and C)

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