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The general rule in qualitative research is that you continue to sample until you are not getting any new information or are no longer gaining new insights.

A) True
B) False

Correct Answer

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From a statistical perspective,probability sampling is preferred over non-probability sampling.

A) True
B) False

Correct Answer

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The sampling frame is a (physical)representation of all the elements in the population from which the sample is drawn.

A) True
B) False

Correct Answer

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A sample size of 40 is large enough.

A) True
B) False

Correct Answer

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verified

If we want more precision,or more confidence,or both,the sample size needs to be increased.

A) True
B) False

Correct Answer

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True

Convenience sampling and quota sampling are examples of probability sampling.

A) True
B) False

Correct Answer

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A researcher who investigates the relationship between the loyalty program of a specific supermarket and the loyalty towards this supermarket,collects his data by questioning consumers who leave the specific supermarket on several daily periods.The sampling method used by this researcher is called:


A) Convenience sampling.
B) Simple random sampling.
C) Stratified sampling.
D) Quota sampling.

E) A) and B)
F) None of the above

Correct Answer

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The bigger the sample size,the better.

A) True
B) False

Correct Answer

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Snowball sampling and judgement sampling are both non-probability sampling designs.

A) True
B) False

Correct Answer

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As a sampling technique,qualitative research generally uses non-probability sampling as it does not aim to draw statistical inference.

A) True
B) False

Correct Answer

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Cluster sampling is the least reliable and efficient among all probability sampling designs.

A) True
B) False

Correct Answer

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In probability sampling all elements of a population have a known and equal chance of being chosen.

A) True
B) False

Correct Answer

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When the properties of the population are not over-represented or under-represented in the sample,we will have a representative sample.

A) True
B) False

Correct Answer

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When samples are to be broken into subsamples,a minimal sample size of 10 is necessary for each category.

A) True
B) False

Correct Answer

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A researcher wants to investigate the relationship between the use of drugs and study results of students.He would like to generalize the results to the population.Which of the following sampling methods would usually be the best to use?


A) Stratified sampling
B) Judgement sampling
C) Simple random sampling
D) Quota sampling

E) None of the above
F) B) and C)

Correct Answer

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Which of the following sampling designs is a form of non-probability sampling?


A) Systematic sampling.
B) Area sampling.
C) Quota sampling.
D) Cluster sampling.

E) A) and B)
F) A) and C)

Correct Answer

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C

With systematic sampling the population is first divided into meaningful segments;thereafter,subjects are drawn in proportion to their original number in the population.

A) True
B) False

Correct Answer

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If representativeness of the sample is critical for the study,which of the following sampling techniques would you choose?


A) Simple random sampling.
B) Judgement sampling.
C) Convenience sampling.
D) Quota sampling .

E) A) and B)
F) A) and C)

Correct Answer

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The most important disadvantage of a convenience sample is that:


A) It takes a lot of time and effort to find respondents.
B) The research results cannot be generalized to the population.
C) Systematic biases are possible.
D) It is relatively expensive.

E) B) and C)
F) All of the above

Correct Answer

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verified

The payroll of an organization would serve as the sampling frame if its members are to be studied.

A) True
B) False

Correct Answer

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True

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